OTC Product News

HOT OTC

Carex Ultra Grip Bath Suction Handle

Marketed by: Carex Health Brands (Sioux Falls, SD)

Indication:

The Carex Ultra Grip Bath Suction Handle provides support for individuals as they enter or leave a bathtub or shower through its dual-locking suction cups that hold tightly to any flat, smooth, or nonporous surface. The product, which is highly recommended for travel or short-term stays, features indicators that change from red to green when the bar has been properly fastened, and a wide handled design to enhance balance and support. The Ultra Grip has a suggested retail price of $14.99.

For More Information: www.carex.com

Beano Meltaways

Marketed by: GlaxoSmithKline (Research Triangle Park, NC)

Indication: Beano Meltaways are dietary supplements that dissolve in seconds with a smooth, light flavor to help prevent gas before it starts. The strawberry-flavored tables contain alpha-galactosidase, a natural food enzyme that helps break down the complex carbohydrates found in foods such as beans, vegetables, and whole grains into simple sugars that the body can more easily digest. One Beano Meltaway works as effectively as 2 Beano tablets, and should be taken at mealtime. The suggested retail price for a 15-count package is $7.99.

For More Information:

www.beanogas.com

Nordic Naturals Kenai Wild Alaskan Salmon Oil

Marketed by: Nordic Naturals (Watsonville, CA)

Indication: A new salmon oil supplement from Nordic Naturals, Kenai Wild Alaskan Salmon Oil is available in 90-count, citrus-flavored soft gels, and contains up to 23 different omega fatty acids, including omegas 3, 5, 6, 7, 9, and 11. The supplement provides more than 500 mg of eicosapentaenoic acid and docosahexaenoic acid in each serving, and contains astaxanthin, an antioxidant that is naturally abundant in wild salmon. Kenai Wild Alaskan Salmon Oil soft gels are available at natural health stores and retailers nationwide.

For More Information: www.nordicnaturals.com

Reserveage Organics CocoaWell Advanced COQ10

Marketed by: Reserveage (Gainesville, FL)

Indication:

CocoaWell Advanced CoQ10 supplements use organic, whole-food cocoa and pure plant flavanols to promote circulation and support cardiovascular function, blood vessel health, and healthy cholesterol levels. The supplements, which are available in a 60-count package, contain 200 mg of CoQ10 per serving. The CocoaWell line also includes 2 more varieties: Maximum Potency Organic Cocoa, an antioxidant designed to support mood-lifting alertness and enhance cellular health; and True Energy with AdaptoStress3, which contains natural caffeine sourced from tea to help increase stamina.

For More Information: www.reserveage.com

Baby Orajel Naturals

Marketed by: Church & Dwight Co, Inc (Princeton, NJ)

Indication: Baby Orajel Naturals is a natural-based teething solution that can quickly and safely relieve pain in infants. From the makers of Orajel, the number one recommended teething brand used by pediatricians, the solution uses the soothing power of naturally derived clove oil as its active ingredient, and contains no benzocaine, alcohol, or dye. Baby Orajel Naturals is available at national and local retailers with a suggested retail price of $5.99.

For More Information: www.babyorajelnaturals.com

Identigene DNA Paternity Test Kit

Marketed by: Identigene (Salt Lake City, UT)

Indication: The Identigene DNA Paternity Test Kit provides a fast and convenient option for those with paternity questions. Now available at retail pharmacies in New York, the kit provides results 3 to 5 business days after samples arrive at the laboratory, and offers test result probabilities greater than 99.99%. The Identigene DNA Test Kit can be purchased for $29.99, plus an additional $129.99 laboratory fee, which covers the physician authorization and collection witness fees. The test, which is court admissible, is available at retail stores in all 50 states, now that New York has been added.

For More Information: www.dnatesting.com

Aura Cacia Soothing Organic Milk & Oat Bath

Marketed by: Frontier Natural Products Co-op (Norway, IA)

Indication: The Aura Cacia Soothing Organic Milk & Oat Bath aromatherapy line now includes helichrysum with lemon balm and organic chamomile essential oil options. Aura Cacia uses milk from Organic Valley to create a skin-nourishing emulsion in bath water, and whole-grain oats to provide counterirritant properties. The new Soothing Organic Milk & Oat Bath aromas are certified organic according to USDA standards. Each 1.75-oz packet retails for $3.29 and is available on the Aura Cacia Web site and at natural products retailers.

For More Information: www.auracacia. com

Nature Made Vitamin D₃ Liquid SoftGel 5000 IU

Marketed by: Nature Made (Mission Hills, CA)

Indication: Made from Vitamin D3 , the body’s most naturally occurring form of vitamin D, Nature Made Vitamin D3 5000 IU liquid softgels can help promote heart health and support teeth, bone, and immune health by ensuring that patients receive adequate levels of vitamin D. The softgels contain no artificial colors, flavors, preservatives, yeast, starch, or gluten, and can be taken once daily. Nature Made products are made from carefully selected ingredients under strict manufacturing processes.

For More Information: www.naturemade.com

New Chapter Perfect Calm

Marketed by: New Chapter (Brattleboro, VT)

Indication: A complete multi-vitamin, Perfect Calm provides a combination of 25 whole-food vitamins and minerals formulated to promote optimal health while targeting the nutrients the body needs most during times of stress, including whole-food complex vitamins B and C. Perfect Calm also contains cultured, organic herbal blends to provide immune and digestive support. The tablet is gluten-free and can be taken on an empty stomach. Perfect Calm is available in a 24-, 72-, for 144-tablet package.

For More Information: www.newchapter.com

Crest Pro-Health Clinical Gum Protection Invigorating Clean Mint Toothpaste

Marketed by: Procter & Gamble (Cincinnati, OH)

Indication: Crest Pro-Health Clinical Gum Protection provides an invigorating clean mint flavor and advanced protection against the plaque bacteria that cause gingivitis. The product is clinically proven to help prevent and reverse gingivitis in 4 weeks. Crest Pro-Health Clinical Gum Protection also helps eliminate plaque at the gum line. The suggested retail prices are $3.75 (4.0 oz), $4.25 (5.8 oz), and $4.75 (7.7 oz).

For More Information: www.crestprohealth.com