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Article
Pharmacy Times
Pfizer's generic subsidiary GreenstoneLtd was honored with the annual DIANA(Distribution Industry Awards for NotableAchievements) Award as the Best OverallGeneric Pharmaceutical Products Manufacturerwith Sales to Health Care DistributorsOver $100 Million.
The DIANA honors leading health careproduct manufacturers who have "developedcreative and results-oriented programsthat set the standard for excellencein new product introductionsand/or product promotions."The award recognizesmanufacturers of pharmaceuticaland consumerproducts that serve as modelsfor leadership and innovationin the health caremarketplace. As the winner of the DIANAaward, Greenstone was cited for demonstratingthe "flexibility and creativity" tomeet the needs of health care distributorsand its customers, and for producing"a product line and marketingplan that contributes tosales growth."
The award also recognizesGreenstone for high levels ofcustomer service, the company'ssupport of distributor promotionalprograms, and empowering its salesworkforce to provide business solutions.