‘Count Me In’ COVID-19 Vaccination Campaign Provides Facts, Dispels Myths

Pharmacy Times® interviewed Beth Battaglino, RN-C, CEO of HealthyWomen and a convener of the COVID-19 Vaccine Education and Equity Project, on the recent “Count Me In” digital campaign.

During the discussion, Battaglino explained that the COVID-19 Vaccine Education and Equity Project launched the “Count Me In” campaign in February as a nationwide digital campaign designed to provide individuals and organizations with information to build confidence in authorized COVID-19 vaccines and to motivate and inspire people to collectively fight the pandemic.

Battaglino explained that the campaign specifically provides individuals and organizations with the tools to express their participation in vaccinations in communities across the country to support reopening prospects as communities attempt to return back to a level of normalcy.

“It's so important that people realize that others are getting the vaccine, so that they want to get that vaccine, and that positive vibe is provided. We're giving them the education and the resources to make decisions about the vaccine because we're hearing so many different views on the vaccines, on whether it's safe or not, and this provides the platform to dispel the myths and provide the facts so people can get the education they need to make that decision,” Battaglino said.

The discussion also included how people can get involved in the campaign, what Battaglino’s hopes for the outcomes of the campaign are, what the COVID-19 Vaccine Education and Equity Project is, and what the value of the pharmacist is in building the public’s confidence in authorized COVID-19 vaccines.